Knowing the answer to this will save you shots, and shocks.
Even as we age, working on mobility and rotational strength will translate into swing speed.
A low handicap golfer was unaware that his contact was ever so slightly heel biased on every shot. A small change added a club length to every club and twenty yards to his tee shots.
Your club face angle at impact is very important. Open or closed at impact, it’s almost impossible to see or evaluate that data point.
Distance is far from all about club head speed. One of the most important data points is your attack angle.
TrackMan and other launch monitors give you the opportunity to see just what your potential could be. What do your numbers reveal?
Now you have it, don’t waste it.
Front to back, sweet to fat.
Feelings matter as much as the result.
The answer seems obvious.
Putting with the correct lie angle makes it a lot easier for you to stroke your putts down their intended target line.
Is your putter weighing you down? Find the right putter head for your stroke and drain more putts.
Putting precision starts with a putter length that complements your physical stature.
Increase your putting consistency with a putter that complements your putting stroke.
A single degree of lie angle could be the difference between hitting the green or disappearing into the bunker.
More distance is all about generating just the right amount of spin.
Perfect ball striking means nothing if you don’t consider the situation.
Confidently square your face at impact and go flag hunting!
Quality contact is at the center of every long drive and golden tee-shot moment.
This is where lie angle becomes especially important.
Sometimes it’s not your swing that’s causing your slice.
A single degree of lie angle can be the difference between a birdie opportunity and a pressure par putt.
Get your lie angle right and you’re better positioned to enjoy your entire iron set.
We need to make sure you’re playing with a shaft that’s making it easier for you to square the face at impact.
Loft, launch and swing speed are all connected. Let’s find out if you have any disconnects that are preventing you from hitting longer drives.
A driver shaft with the right weight can help you unlock extra yards.
We can use TrackMan to launch your game the next level and unleash your potential.
Is your launch angle helping or hindering your distance? Let’s find out with TrackMan.
Let’s use TrackMan to take your approach play to new heights.
Using TrackMan, we can help you increase your ball speed, smash it further than ever and enjoy data-driven delight.
There’s a reason someone has ground it out for you.
What if it is the tools that should be blamed?
Does your short game lack bite?
Some challenges for your fuller wedge shots?
Hybrids offer an easier way to cover longer distances, but should you replace your long irons?
Most shots hit during a round are inside 100 yards, filling any gaps in your set from this distance will make scoring a lot easier.
Do you struggle with the gap between your #5-iron and #3-wood? Here are two great options to fill that gap.
By approaching your set of clubs as a group of yardages we can help you fill any distance gaps.
Experience more exhilarating moments on the greens by playing with equipment that fits you.
The vertical gear effect produced by this face strike location is a real distance killer.
Your club face strike pattern could be the key to us removing the hook shot from your game.
If a stubborn slice is ruining your experience, we need to assess whether horizontal gear effect is the cause.
The “gear effect” could make a 20-yard difference to your drives.
If you’re generating enough speed and distance but are looking for added workability in a compact package, then the new Callaway Rogue ST Triple Diamond LS Driver is for you.
If you’re generating high swing speeds but too much spin, you’re not going as far or as straight as you could. The new Callaway Rogue ST MAX LS Driver is here to fix that.
You don’t have to struggle with that stubborn slice anymore. The new Callaway Rogue ST MAX D Driver is here to help.
If you want the best combination of distance and forgiveness you can get off the tee, the new Callaway Rogue ST MAX is the Driver for you
The real reason for missing greens could have less to do with club selection, and more to do with club fitting.
A more satisfying playing experience could be one fitting away.
Give yourself the gift of straighter drives and more fairways found from the tee.
There’s no such thing as “not good enough” for a fitting. This is a gift that’s available to all golfers.
This is where the lie angle becomes especially important.
Sometimes it’s not your swing that’s causing your slice.
A single degree of lie angle can be the difference between a birdie opportunity and a pressure par putt.
Get your lie angle right, and you’re better positioned to enjoy your entire iron set.
We always knew that a fitting was important. Now we know, because of launch monitor data, just how important.
If the clubface isn’t square at contact, then the golf ball is knocked off its spin axis.
Did you know that different model golf balls will respond differently to exactly the same contact?
Your clubface and golf ball are in contact for a fraction of a second. Your ball flight is decided here.
While loft impacts your launch angle and distance, there’s more to it than just the degrees of loft on your club.
When it comes to getting you further down the fairway, there are a number of areas we can exploit.
Larger hitting zones are making it easier to increase your smash factor. Find out why that matters for distance.
While longer drives can shorten your approach and improve your playing experience, being on the fairway is just as – if not more – important.
Do you know how difficult golf is, if off the tee you’re barely reaching 215 yards? You do?
Isaac Newton allegedly lay about under a tree. We invest in balancing the physics of four factors for you.
Here are some simple exercises to bring home an understanding of what impacts feel, rhythm, and speed.
Golfers swinging under 85 mph with their driver should please come and see us.
Get your shaft weight right and timing could come easier.
There’s something more important to distance than clubhead speed.
A shorter shaft could make it easier for you to square the clubhead.
A fitting decision that could transform your tee shots.
We want to help you hit more good shots. You’ll enjoy the feeling of solid contact more often.
Why do they mislead us? Why not have a ‘truth’?
Forgiving irons are even more of an advantage when your lie angle is correct.
Your wedges could be the reason your handicap isn’t lower.
Fast iron faces become even faster when you’re square at impact.
When you’re facing at least 9 scramble situations per round, you need sharp grooves.
These two things that have a massive impact on your distance.
But there’s another weight in your setup that’s just as important.
Distance control with your wedges shouldn’t be a guessing game.
How to get the most out of modern iron technology.
Sharp wedge grooves can be the difference between a 14-foot putt and a tap in.
The trio of impact factors that help you go the full distance.
The right setup will help you experience more magical moments on the course.
Where you make impact with the golf ball has a massive impact on distance and ball flight consistency.
Fast iron faces become even faster when you’re square at impact.
But there’s another weight in your setup that’s just as important.
How to get the most out of modern iron technology.
Get your lie angle right, and you’re better positioned to enjoy your entire iron set.
This is where the lie angle becomes especially important.
Sometimes it’s not your swing that’s causing your slice.
A single degree of lie angle can be the difference between a birdie opportunity and a pressure par putt.
Get your lie angle right, and you’re better positioned to enjoy your entire iron set.
A zone that’s more important than your driver’s hitting zone.
Two simple setup mishaps that can lead to wasted yards.
How fast you swing is less important than how you transfer that speed into contact on the club face.
1mph of ball speed adds 2 yards of distance. And a lot can happen in 2 yards.
Think about a hole where your 2nd shot (if you hit the fairway) was an approach with a #4 iron and imagine how it might be playing that hole with a #7 iron approach.
How do some golfers with swing speeds no greater than yours hit it so far?
The calculation to measure your smash factor is pretty simple.
Smash factor is a measure of your efficiency at contact. It makes a big difference.
Just three small steps to take to save 5 shots (possibly more) every round.
If just 1 inch in putter length and 2° correction on face angle turns you into a wizard on the greens, wouldn’t you be interested?
On Tour they get into a great position to sink putts time after time. But their putter length is set to make that a comfortable setup. Off-the-shelf putters are not.
How do bring everything to our Ladies? Faster, Further, and Fitted
Game improvement technology delivered in a smaller iron.
There’s only one way to buy golf equipment
The new Ping G410 iron marks a real step forward. But over 50% of golfers are likely to spoil the party.
The new Titleist irons. Three models and a surprise for everyone.
How do you go from thin to super-thin; from fast to super-fast? It’s on the inside.
If you’re in a fitting for better approach shots, then there are 3 ‘D’s’ that deliver magic.
Start with the result you want first. We think it out to be more magical moments on approach.
Too many golfers think that a fitting is for the very best players.
Joe Toulon, the Odyssey Tour Fitter, helps you choose the Putter style for your game.
You’ve got to love Martin Hall’s from the toolbox training aids.
A fun skills challenge to test your consistency next time your on a practice green.
How does a 2mm change in a Driver CG change 5 to 8?
It sounds dramatic, but its true. However, most of you miss out.
You don’t have to be a physics expert, but the location of your Driver’s center of gravity matters a lot to you.
Super-Computer, AI & Machine Learning, Technology, a Fitting & the perfect setup. It doesn’t get any better.
An effort to improve your tee shot performance will pay you back in enjoyment, fulfillment, and distance every time step on the tee box.
Have you measured your tee shot performance in a round. How do you improve it?
For most golfers it’s what happens away from the sweet spot that can make a big difference.
The biggest group of our golfers should be using every advantage there is to make ball striking easier.
If your handicap is between 10 and about 15 to 18, then use technology to change your magic number.
Sometimes you wish you had one, at other times you’d prefer the other. So have them both.
The very best ball strikers playing for money take advantage of anything that helps consistency. Should you?
More golf is played from 100 yards in, than on the rest of the course. So how do you stand on two important questions?
You probably have between 12 and 16 opportunities in every round to turn this into a moment of magic.
Your fairway wood could be worth its weight in gold. Is it?
Driver designers are now competing with “speed”, but what do you need?
There’s an excellent reason to come along with your driver and let us change your game.
Speed matters, but it’s easy to increase.
The difference in swing speed between regular Tour Professionals and most amateurs isn’t much, but the tee shot distance difference is greater than it should be.
Some traditionalists want to hang on to the past. Well, we like some of the improvements.
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